Networking.

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Networking involves exchanging ideas, sharing resources, meeting and learning about new people, and building relationships.

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In the previous section, we talked about the first four “P”s (Product, Package, Position, and Price). In this section, we will talk about the fifth “P”: Promotion. You will prepare the tools to use while networking, in order to promote yourself as you meet people and make important new connections. You should expect to spend between eight and 12 hours completing this section.